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- #36. Everything I Own Is Now Subscribed to Something
#36. Everything I Own Is Now Subscribed to Something
Plus: The Daily Routine of Michelle Obama as the First Lady and more...
Hello and welcome to your weekly dose of actionable (and occasionally provocative) things.
Finally, I'm well-prepared for summer!
My tiny office has a panoramic south-facing window, which sounds great until the sun turns the room into a slow cooker by midday.
The problem? The A/C unit cools the entire floor, not individual rooms. So if I adjust the temperature to make the office bearable, the rest of the floor becomes a walk-in freezer.
But where there's a problem, there's a hack.
I applied a UV-blocking film to the window. Bonus feature: it acts like a one-way mirror. From the outside, I'm now the Invisible Man. Just a ghost with a keyboard and a questionable coffee habit.
The only real mystery: why did it take me so many years to think of this?
To make myself feel better, I keep telling people, "Yeah, it's a bit darker in here now⊠for focus."
Enjoy the edition!
Table of Contents
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Learn From My Mistakes
Short story of how I break life chaos into small, solvable problems - 3 min read.

Jakub (the handsome one from the intro letter, remember? Thatâs me. The other one is Jakub) bought a bike on sale. A great deal, until he realized it came with clip-in pedals. Which triggered the great internal debate: should he buy cycling shoes⊠or swap out the pedals?
It's funny how quickly a "great deal" turns into a logistical dilemma.
And it's everywhere.
Car purchases? A financial black hole. The moment you drive off the lot, youâre hit with the cascading joy of subscriptions: insurance, property tax, routine maintenance, and annual inspections. And it's not just the money - it devours your time, too.
Most folks only consider the cost of gasoline at the moment of purchase. But that's just the teaser.
And then thereâs an American dream in action - public storage units on every corner.
People buy more stuff - then rent storage to keep that stuff. Prime example? That scene in The Big Bang Theory where Sheldon reveals to his fiancĂ©e that heâs kept every single thing heâs ever owned. In a twisted way, now the things own him. (Nice callback to the newsletter #34.)
I started to realize that every gadget I buy tends to add up in a few sneaky ways:
More electricity use (my extra freezer in the garage, featured in this edition, proudly identifies as a gadget)
More strain on my Wi-Fi (which, surprise, does have limits).
Two years ago, my video calls turned into freeze-frame interpretive dance. So I dropped a few hundred dollars upgrading my mesh network - just to keep up with a "smart" ecosystem that now includes more than 40 connected devices (according to my slightly overwhelmed router).
We rarely factor in these downstream effects - whatâs called Second-Order Thinking (a fancy term for thinking beyond the obvious consequence when future-you whispering: "You sure about this?")
I've fallen into that trap way too many times.
Take my fling with photography.
I once bought a professional Nikon DSLR. Why? Because I wanted to capture wow-quality photos - the kind that scream, âNational Geographic just called.â
The camera was awesome!
Then I âneededâ other lenses, filters, SD cards, a tripod, and a weatherproof backpack.
Then came flashlights, reflectors, and stuff I don't even remember buying.
But wait, thereâs more!
Nobody tells you that raw DSLR images look flat and depressing. So I enrolled in photo editing classes, learned the secrets of Adobe Photoshop (not sponsored, because they don't know I exist - and that's probably for the best).
Taking photos? Fun.
Editing them? Agonizing.
It would take hours. Iâd sit glued to the screen while my wife paced like a shark circling a wounded seal. Her impatience has no limits (Which is why we now unbox Christmas gifts immediately after buying them on Black Friday. No kidding⊠anymore.)
Eventually, I gave up, sold the gear, and upgraded to an iPhone 12, later an iPhone 15.
Now I take blurry pictures faster and with 90% less emotional damage.
Another example?
Speaking of purchases that keep on giving - meet our Yorkie. Five pounds of commitment disguised as a dog.
And if you've heard that small dogs are stressful - ours, according to my wife, is not a dog. Sheâs a family member. A compact, barking ball of compounding stress.
Consequences?
A few months ago, my family visited Niagara Falls. I did not. I stayed at home with the family member.
Or take this newsletter.
First-order: I just need to write cool stuff once a week. Easy. Fun.
Second-order: Now I am researching subject line psychology, agonizing over open rates, battling Beehiiv formatting, rewriting intros because "they didn't vibe," and spending my Saturdays wondering if I should switch platforms because of some missing features.
Oh, and now I "just need" a logo, a Notion content calendar, a landing page, and a backup idea for when my brain goes on vacation mid-week.
Congrats to me! I've accidentally started a media company.
So what lessons can I squeeze out of all this?
Before buying anything, I try to think: Am I paying for this once⊠or forever in monthly payments?
Adopt a strict "No New Hobbies Without a 30-Day Cooling-Off Period" rule. Bonus points if it requires an inflow of materials or software subscriptions (I'm currently on day 9 after getting spousal approval for a 3D printer. The suspense is electric.)
If an item comes with a community, subreddit, or gear checklist - RUN. That's a lifestyle, not a purchase.
And finally: When in doubt, choose the iPhone. Or nothing. Nothing is wildly underrated.
As for Jakub - in the end, he bought the shoes.
Now he's locked into his decisions. Literally.
Till next time!

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Our favorite digital finds
Tools, apps, and services that actually deliver
The read-it-later app Pocket is being shut down soon. If you're not a fan of Instapaper (I ditched it so many times), here's an affordable alternative worth checking out. |
A weirdly satisfying way to track which subscriptions are charging folks each day. Bonus: it might remind you to cancel that app you haven't used since December. |
If you're tired of the noise and flexing on big social media, Retro is your quiet corner of the internet. It brings back the joy of sharing real moments - just with your actual friends - and wraps it all up in a cozy weekly recap you'll actually look forward to. |
Short & Sweet
Short articles worth your attention
How to Think Like Rick Rubin - 15 min read.
This isn't a traditional article, but rather one of Shaan Puri's âpitch decksâ focused on creativity. It's a cool peek behind the curtain at how he frames and sells an idea, which is a creative act in itself and offers a different angle than your usual âhow-toâ guide. Must read.
This isn't your usual "no screens before bed" list. Some tips are weird, some are oddly specific (see: walnuts for dinner?), but at least five made me pause and think, "Wait⊠that actually makes sense."
How Successful People Timebox - 9 min read.
I've tried dozens of productivity hacks, but timeboxing is the only one that consistently works and makes me feel like an actual adult. This quick read breaks down why it works, plus how to avoid turning it into yet another guilt trip.
Add this to your shelf
If you're looking for something to read, this book's worth considering
If you've ever wondered how Amazon became the default answer to "where did you buy that?", this book connects the dots. It's packed with big ideas, backroom drama, and enough wild bets to make a gambler blush.
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A Workspace I Envy
A handpicked desk setup that caught my eye this week

Less stuff, more focus. This setup is clean, even my procrastination had nowhere to sit.
Unpacking the routines of interesting people
A closer look at how fascinating people structure their day
Michelle Obama is smart, confident, and knows how to get things done. She grew up on the South Side of Chicago, studied at Princeton and Harvard, and later became the First Lady of the United States. In the White House, she focused on helping kids eat healthier, move more, and feel proud of who they are. She balanced big projects with family time and early workouts. Here is her daily routine as the First Lady. | ![]() |

Interesting facts:
Early Riser & Gym Devotee: Michelle Obama starts her day at 4:30 AM with a workout. Even in the White House, she hit the gym before sunrise â often alongside Barack.
Garden Goals: She planted the first White House vegetable garden since Eleanor Roosevelt. It wasnât just for show â it supplied food for the family and was a key part of her âLetâs Move!â campaign.
Letâs Move! Legacy: Her national initiative helped change school lunches, brought salad bars to over 5,000 schools, and encouraged millions of kids to get active.
Style with Substance: She famously rewore outfits, mixed high-end with affordable brands like J.Crew and Target, and supported young, diverse designers - turning fashion into a quiet power move.
âMom-in-Chiefâ First: Despite the spotlight, Michelle always said her most important job was raising Malia and Sasha. She kept their lives as normal as possible - family dinners at 6:30 PM were non-negotiable.
Watch-worthy clips
One video that got us thinking, and we think you'll like it too
We often treat sleep like a puzzle to solve or a system to optimize, but Alan Watts talk offers a beautifully philosophical reset.
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